Market Trends

Our predictions for the rental market in 2013

Posted in Market Trends on January 11th, 2013 by kat – Comments Off

Photo via Josh Gutmaker

Ever since the financial crisis and recession began over 4 years ago, our country has increasingly become a nation of renters. Home ownership peaked at 69% during the housing boom only to decline rapidly to a now 15-year low in 2012. Will 2013 turn the tides back, as interest rates stay low and the job market improves? Or have the volatile markets this past decade turned an entire generation away from real estate investments? What new surprises will 2013 bring?

Here at RentHop, we see a broad cross section of the rental inventory and what real estate professionals are doing to price and market their listings. With that, we are happy to present RentHop’s Eight Predictions for 2013:

1.) Rents will continue to rise as the economy improves and demand increases.
– Current tenants will see large rent increases this year in most cities.
– A stabilizing job market will push up demand for housing.
– More younger adults will find jobs and leave home to acquire their own housing.

2.) Inventory will be much tighter than the last few years.
– Finding great deals in desirable locations will be harder than ever.
– Most advertised apartments will be very bad deals in competitive cities and renters will have a difficult time wading through low quality supply.

3.) More rental supply will come from individual owners of condos, houses, and co-ops.
– The record low interest rates from the last several years pushed many people into purchasing homes for residence or investment.
– Many individual real estate investors now hope to sublet the apartments to fund their holding costs while they wait for the housing recovery.

4.) Urban areas such as New York City and Boston will become much more reliant on brokers.
– Lower supply, more competitive apartment hunting, and more small-time mom & pop landlords are all conditions that favor professional real estate brokers.
– Attempting to find an apartment without a broker will be increasingly more frustrating.

5.) Generic classified columns such as Craigslist and newspapers will be less relevant compared to richer, more locally specialized search engines.
– We are shifting into a new paradigm for apartment searching, leveraging mobile apps, map-based searching, and social media.
– Older search sources that only provide basic text filtering will no longer be sufficient.
– Websites that can quickly discover the best-valued, highest quality apartments using highly localized data will become the norm.

(SPECIFIC TO NEW YORK)

6.) Incentives such as free rent and no-fee apartments will diminish.
– As demand increases landlords no longer need to add renter incentives to acquire tenants.

7.) The brokerage industry will see more exclusive listings and fewer open listings, leading to more fragmentation and smaller brokerage firms.
– Larger landlords are finding ways to market their own properties, so more of the rental supply will come from smaller landlords or individual investors.
– Brokerages will demand exclusive listing agreements in order to help market these isolated properties.

8.) Newer 100% commission firms will plateau in growth, as open listings become more competitive and traditional firms learn to fight back.
– Many new 100% commission firms spawned in the last two years, but few have good differentiating factors.
– Traditional firms have increased their collective marketing spending and leveraging their brand value and bulk vendor discounts.
– Agents are discovering the leads generated from well-managed firms are worth the house commission splits.

Best Month to Look for Apartments in New York

Posted in Apartment Hunting, Market Trends on June 21st, 2012 by kat – Be the first to comment

Source: RentHop. De-trended seasonal mean rental prices based on 1-bedroom units in New York between $1,000 and $8,000 dollars.

Ahoy Hoppers!

Earlier this week we did a post on the “Best Time of the Month to Look for Apartments in New York,” and you asked “But what’s the best month to be looking?”

Let’s dive into our data!

The chart above shows the relative difference in average rent prices per month. Just a quick look shows you that rates clearly increase from July through September. We’re looking at a 3% increase from yearly average rents, or roughly $90-100 extra a month for a $3,000 unit!

Verdict: It looks like April and November are the best months for smart Hoppers. Now what will you do with your extra $1200 a year!?

Happy Hopping!

Old Upper East Side Offers New Deals!

Posted in Apartment Hunting, Market Trends on December 11th, 2011 by grace – Be the first to comment
[Editors Note:  Rent Hop is happy to welcome Grace to the community blogging team.  After spending over a decade in New York City, she brings a diverse set of perspectives to the housing search.  Whether you are a student, a freelancer, a young corporate professional, or a neighborhood socialite; you will certainly benefit from her wisdom!]

 


When I started apartment-hunting this fall, I thought I would end up in Brooklyn. It seemed like a good value proposition, and I wanted to live in a laid-back neighborhood with creative young people and a feeling of community. It turns out the cheap Brooklyn I remember from my early 20s no longer exists. The more surprising discovery, however, is that the Upper East Side is actually more affordable than Greenpoint. That’s how I ended up in my lovely one-bedroom apartment on 89th Street between 1st and 2nd.

I’m not the first aspiring Brooklynite to make this choice. There’s a bastion of young, fun people on the Upper East Side who have also discovered that (1) the economics make sense and (2) the UES is not at all the stuffy, boring neighborhood people think it is. Sure, there’s probably a higher concentration of sterile buildings, overdressed dogs, and overmedicated (and underdressed) housewives here than in other parts of the city, not to mention wealth, but that’s part of what makes the neighborhood interesting. It is also legitimately a really fantastic place to live.

 

Here’s what my day looks like on the Upper East Side.

My first activity is to double-fist a coffee and Kombucha. In an ideal world, I do this while walking to the gym. Starbucks is omnipresent and perfectly delightful, but I like to go to The Brown Cup (2nd Ave between 88th St & 89th St) for a damn good iced latte. One of my more exciting discoveries is that Kombucha is like water on the UES. I can even get it at the C-Town on my block.

On an ideal day, I do get 30 minutes of cardio in, though I’m not sure the elliptical really counts as cardio. There are two New York Sports Clubs conveniently located within blocks of my apartment. When I really feel like torturing myself, I go to Bikram Yoga or SoulCycle, both on 83nd and 2nd Ave.

Food is important. In particular, I can’t live without bagels (it is literally listed as an interest on my resume, which is admittedly kind of lame). No East Side bagel shop has been able to hold a candle to Absolut Bagels, but Tal Bagels (86th St between 1st Ave & 2nd Ave) passes muster, and Sable’s (2nd Ave between 77th St & 78th St) apparently has the best smoked salmon in NYC.

While the Upper East Side doesn’t have the best restaurants in the city, it does have some great ones. For dinner, I like Café D’Alsace (French, 2nd Ave between 88th St & 89th St), Beyoglu (Mediterranean, 3rd Ave between 80th St and 81st St), JG Melon (burgers, 3rd Ave between 74th & 75th), Pinocchio (Italian, 1st Ave between 90th St & 91st St), Cascabel (Tex-Mex, 2nd Ave between 80th St & 81st St), and Shake Shack (86th St between 2nd Ave & 3rd Ave).

Liquor stores, bars, and pharmacies per capita are disturbingly high on the UES, as are psychologists. There are a plethora of sports bars, most of them undistinguishable from one another at this point. I’ve been told that I need to find one that does buybacks like Swigs, which I have yet to visit. There are a few good bars/places to drink like Trinity (84th St between 2nd Ave and 3rd Ave). It’s more of a restaurant than a bar, but Liberatador (89th St & 2nd Ave) has a cucumber Caparinha dubbed 89 Street that is delicious. The beer selection on the UES is generally piss-poor, which surprises me greatly. There are very few craft beers to be found. A new beer store/bar called City Swiggers (86th St between 1st Ave & 2nd Ave) remedies that problem.

For dessert, Two Little Red Hens has the best cupcakes in NYC hands-down, possibly the world.

When I’m not drinking or eating, which is rare, I appreciate the proximity to Central Park, the East River, and the best museums in the world.

Lastly, I think the new Fairway on 86th between 2nd and 3rd Ave should be reason enough to relocate to or stay on the UES.

After two months, I have grown to love the Upper East Side. It is a real neighborhood (I actually know my neighbors!), and the lifestyle is comfortable and convenient. We’re all New Yorkers leading incredibly busy lives. In Brooklyn, I would have to walk half a mile to do most of the things I would want or need to do. On the UES, everything is within a three-block radius of my apartment. I’m also pretty sure it’s possible to get a manicure at any time of day. These little things make life a whole lot easier.

The Right Apartment for Me – Walk Up vs Doorman/Elevator

Posted in Apartment Hunting, Market Trends on June 21st, 2010 by lawrence – Be the first to comment

It’s June, and your lease is up by July 1. You’ve always lived in a doorman/elevator building, but are now considering a walk-up. You’ve heard some horror stories, but aren’t sure. What are some factors to worry about? Well, have no fear, we at RentHop will dissect the differences and try to assign a monetary value to them. In fact, one of the co-founders recently moved into a walk-up after having spent 4-years in a luxury high-rise – so he’ll be sharing his views.

Walk-Up vs High-Rise

Walk-Up vs Doorman / Elevator

1) Doorman - How necessary is the doorman? Well, let’s see what a doorman provides:

Pros

  • Taking packages – Probably the main value of the doorman. Few of us have the luxury of physically taking packages while at home. And most of us don’t like having our packages sent to work or needing to pick them up at the local post office. Have no fear, the doorman is here. Not only does he take packages, but he also deals with deliveries from Fresh Direct or Poland Springs. Definitely valuable.
  • Lost Keys +Lockouts - Ever been locked out and need to ring your neighbors or hire a locksmith? Definitely not fun. Maybe you have an extra set around the office, but having a doorman to let you in is a huge positive, especially for those of us with bad memories.
  • Easy Guest Access – You never want to leave your keys under the doormats. I mean, this is NYC after all. A doorman takes care of this. You can leave your guest’s information, and the doorman will let them in – hassle free.
  • Helping With Bags – If you’re not a heavy traveler, you might use this service three or four times a year. Not too significant.
  • Security - Probably the least important reason to have a doorman. In most apartment units with a locked outer door, there is a very slim chance something bad happens. And to be honest, if some guy shows up with a pistol, there’s not too much a doorman can do.

Cons

  • Higher Rent – For a full-time doorman building, you’re looking at an extra $100 – $200 dollars. That’s ~ $1,200 to $2,400 a year. Is that worth it to you?
  • Year-End Tips - Aside from the higher rents, you’ll have to deal with the year-end tip. OK, if you’re a complete cheap-skate, you might decide not to tip. There’s nothing the doormen can really do (except give you dirty glares behind your back). However, if you’re a normal New Yorker, depending on the # of doormen and the size of your building, you’ll probably put up $50-100 bucks/doorman or porter.
  • Awkwardness - Do you really want someone keeping tabs on your life? Your doorman will know a lot about you, including who comes in and out, your work schedule (and party schedule). Probably not too bad, unless you decided not to leave a tip at all.

How much should you value a doorman? On average, a doorman building will be between $100 – 200 dollars more expensive. This doesn’t include the customary tip on the holidays. Look forward to spending an extra $2,200 for a doorman building.

2) Elevator - Are elevators all they’re cut out to be? So first off, except for the higher costs, there is very little downside to having an elevator. Obviously, an elevator is necessary for most buildings > 5 floors (since only the ultimately athletic will ever want to live on the 6th or 7th floor of a walk-up). For buildings < 5 floors, you might benefit slightly during the move-in or move-out process. If you have a lot of “stuff,” or you’re moving to a large apartment, this might be an issue. Remember, though, that you can always hire movers if you need to. Aside from that, needing to walk 2-3 floors isn’t really as much of an issue as most people think. On the other hand, if you have a baby and need to carry around a carriage, this might be annoying. An elevator might add $50 dollars to your rent – so decide if that’s worth it to you.

Other Things To Worry About

1) Cable/Internet Problems – Newer buildings have better cable/internet infrastructure and wiring. For some walk-ups, you might have haphazardly laid out cables that go onto the roof or into the basement. Routine building maintenance might knock out your cable/internet (which is painful in this day and age).

2) AC - A decent majority of older buildings don’t have built-in ACs. In fact, even some doorman/elevator buildings don’t. This has more to do with the building age than anything else. Not having AC in New York is a killer, especially into the humid summer months. If your building doesn’t have AC, make sure your windows can support one (or if not, you’ll have to get a portable AC unit).

3) Hot Water Issues – Depending on how many people live in the building, your building may have a smaller than normal water boiler/heater. As a result, you might run out of hot water late into the night. Rare this would happen, but beware!

Broker Poker Tourney?!?

Posted in Market Trends, Undercover Broker on April 5th, 2010 by Lee – Be the first to comment

Manhattan real estate seems to be on the verge of a bottom, if not already there.  Sure, you can point to economic data, jobs reports, the S&P rally, inflation expectations, and disappearing landlord concessions.  These are all valid supporting points.  The real giveaway is the return of gratuitous broker gatherings, signaling a return of another gilded age.  Today we received an invitation to New York City’s first annual “Broker Poker Tourney!”

broker_tourney

For an event with only 48 players, I’m surprised we made it to the guest list!  Either they’ve heard a thing or two about the founders of RentHop, or we have done very will in our undercover infiltration of the apartment rental market.

How low can you go?

Posted in Apartment Hunting, Market Trends on February 8th, 2010 by lawrence – Be the first to comment
Price Drop


What Now?

You’ve scoured the city for the perfect apartment, and now you’ve found that gem. Now what? Is the listing price the last word?

We wrote a short piece last April (How to Negotiate a Lower Apartment Rent) about rent negotiations. In general, haggling down the listing price will depend on the landlord or leasing officer. Provided that you are a qualified tenant (40x rent, good credit score, and no history of delinquencies), you usually have some amount of flexibility in negotiations. But how much can you go?

We’ve found that landlords have about a month of flexibility (they’re willing to give up to one month additional free off the rent – though you might not get anything). Of course, this depends a lot on the landlord. Smaller landlords are generally more flexible than large corporations or luxury high-rises. A building’s vacancy rate and the apartment’s time-on-market is also important. The management office is much more likely to negotiate on an apartment that’s been sitting on the market for a few weeks than one that just hit the market. Finally, if the price of the apartment just dropped, there might be less flexibility in getting a lower price. RentHop tracks the price changes and posting date for apartments, so use that as a guide.

Seasonality and timing is also important in getting a lower price. We’ve talked about off-peak apartment hunting a few months back. In general, managers are more flexible during winter time than during the peak summer months. Some of that flexibility is already reflected in “deals” being offered during off-peak times. However, if you’re willing to move in sooner, you definitely have some leeway.

At the end of the day, while getting the perfect price is important, we wouldn’t get stuck on that. If the unit was simply a great bargain, you’re probably not the only one who is interested. Even now, quality rentals move fast (2-3 weeks), so depending on when you see it, it might not be around for too long. As a rule of thumb, ask for $100 off or an additional month free and see how far you get.

Busy Summer 2009, What Lies Ahead for New York Rentals?

Posted in Apartment Hunting, Market Trends on August 17th, 2009 by Lee – Be the first to comment

July to August 2009 has been exciting for the Manhattan rental market! The amount of transaction volume has been miraculously high. Landlords everywhere are swamped with renters finally biting at some of the greatest deals in 5 years. Rents have fallen to approximately 2006 levels in Manhattan, but the abundance of no-fee / free rent deals takes net effective rents back to 2004 (sales are a very different story).

The next few months will be truly telling. Will landlords seize on the uptick to reduce concessions, or will the off-peak season scare more managers into marketing incentives. So far, the August data supports both theories. Macklowe Properties and Archstone have abruptly scaled back incentives in Midtown West, as Longacre House on 51st and 8th and Archstone Midtown West both ended the 1 Month OP + 1 Month Free deals. Others such as Rockrose has actually increased their incentives, offering a 1.5 month OP and 2 month free at 2 Gold Street (show up without a broker and you might just get a net effective with 3 or 3.5 months off the gross). Some landlords are carefully managing incentives on a case-by-case basis. Stonehenge recently ended the 1 month OP + 1 month free at Ritz Plaza, but in exchange began offering the deal at Olivia, Stonehenge 56, and 20 Park, among others (not surprisingly, all of the Stonehenge 56 units rented quickly afterwards, with the pace at Olivia brisk as well).

Rent Guidelines Board Approves Rent Increases

Posted in Market Trends on June 24th, 2009 by Lee – Be the first to comment

At its meeting last night, the Rent Guidelines Board approved the following rent increases effective October 1, 2009:

Apartments where heat is provided at no cost to the tenant:

1 year lease – 3.0%
2 year lease – 6.0%

However, if the most recent vacancy lease was executed six years or more prior to the date of the renewal lease, the guidelines are as follows:

1 year lease – 3.0% or $30, whichever is greater
2 year lease – 6.0% or $60, whichever is greater

For all apartments:

Vacancy allowance – 0% (the statutory vacancy increases remain in effect).
Sublet allowance – 10%

How to Negotiate a Lower Apartment Rent

Posted in Apartment Hunting, Market Trends on April 23rd, 2009 by Lee – Be the first to comment

After managing a site dedicated to no-fee apartments in New York City for so long,  one of the more frequent visitor questions we receive is, “How do I negotiate with the broker or landlord for a lower rent than the asking price?”  Fortunately, we have seen many useful techniques for rent negotiations from all three points of view; the landlord, the renter, and the broker.  For the first time ever, we are publishing the Rent Hop Guide to Apartment Rent Negotiation! read more »

Flip Tax Shortages: Double Whammy For Co-op Buyers

Posted in Market Trends on February 24th, 2009 by Lee – Be the first to comment

In today’s piece, we take a break from the usual rant about no fee Manhattan rentals lists and focus on the sales market.


The Nasty Closing Cost: Flip Tax

After reading Teri Rogers’s article in the New York Times, The Downside of Condos in a Downturn, many co-op owners must be rejoicing their decision to forgo the subletting optionality and transferability of a condo.  While we agree with the majority of the points in the article, there is a bit of a flip side to the story in which co-ops dependent on high transaction volume are encountering large budget deficits.  Most co-ops impose some transaction fees on all parties during a purchase and sale of an apartment (technically shares of the co-op).  These fees range from perfectly reasonable ($50 messenger service fee), to borderline justifiable ($1,000 in misc. administrative fees), to outright co-op profit (tens of thousands of dollars in flip tax).

What is a Flip Tax?

A co-op is not in the business of making money and paying dividends to its shareholders.  A co-op is simply a legal entity that governs the building, the tenants, and the expenses.  Under normal circumstances, the building expenses such as the doorman wages and common area maintenance are paid by the residents in the form of monthly maintenance fees.  The fees each resident pays is proportional to the number of shares assigned to their unit, so while the fees can rise and fall each year, the ratio of fees an owner pays relative to his or her neighbors stays constant through the years.

In times of inflation and annual price increases for a basket of co-op expenses, we would expect the maintenance fees to increase each year.  Fortunately, several boards discovered a seemingly innocent way to peg their revenues with inflation without charging the owners higher dues: the flip tax.

A flip tax is a fee, usually a percentage of the purchase price of the apartment, paid to the co-op during a purchase and sale of a unit.  For example, a $600,000 apartment in a building with a 3% flip tax means the seller must pay $18,000 to the co-op at closing (some sellers will stipulate that the buyer must pay the flip tax in addition to their bid price, which of course must be negotiated prior to contract signing).  Keep in mind that a typical monthly maintenance fee for a $600,000 apartment is about $1,200, or $14,400 a year, so co-ops that see a healthy turnover of units will collect lots of extra revenue per year.

Benefits of the Flip Tax:

During the Manhattan real estate boom from 2002 through 2007, the flip tax helped co-ops tremendously.  First, the higher transactions costs discouraged home flippers from taking leveraged long housing beta plays (hence a widening of the co-op / condo basis).  A stable community is generally desirable, as it creates more longer term residents who will likely participate in community activities and who may someday serve on the board.  Second, for the units that do change hands, the co-op gains a nice revenue injection, often equal or greater than a year of the subject unit’s maintenance fee.  Finally, the flip tax naturally tracks housing prices, which during the boom period more than beat inflation.  The long-term shareholders get the biggest windfall, for their maintenance fees can stay low, subsidized by the investors and home-flippers who trade in and out of the community.

The Double Whammy:

Sadly, those good times came to a screeching halt in the Fall of 2008, as the housing downturn finally hit Manhattan full force.  Now, the co-op owners will have difficulties selling their units without offering a deep discount from a few months prior.  As buyers become scarce and sellers defiant, the bid / offer spreads widen, liquidity dries up, and transaction volume plummets.  The end result, no one is buying or selling, meaning no flip tax revenues are collected.

For years, co-op boards have been able to budget in flip taxes from a reasonable turnover rate, and now all of those projections have fallen short.  Any co-op that has mysteriously seen flat maintenance fees may begin to see rate hikes, and those with rising fees may see an acceleration.  Until real estate transaction volume resumes, the gravy train of inflation-indexed subsidies have vanished, and the doormen won’t be happy to take a paycut.

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